Wedding Pros - 21 May 2026
Do couples still book via Hitched? With Chloe Lansdowne
Episode Notes
Show notes:
This week on the podcast, I’m joined by Chloe Lansdowne, Head of Marketing at Hitched, to chat about what couples are really looking for when they search for wedding suppliers online.
We talk about why great photos and clear, detailed listings matter so much when it comes to attracting the right enquiries, and how couples are making decisions in a world where they’re constantly overwhelmed with choice. Chloe shares some brilliant insight into how wedding businesses can stand out by building trust, showing personality and creating an emotional connection through their marketing. We also dive into how platforms like Hitched can help boost visibility, what makes a supplier profile actually work, and the small changes that can make a big difference to the quality of leads you receive.
Time stamps:
00:39 - Introduction to Wedding Marketing Strategies
01:00 - Introduction to Wedding Marketing and Planning
12:19 - Navigating Vendor Relationships in Wedding Planning
14:55 - The Importance of Niche Marketing in the Wedding Industry
23:52 - The Changing Landscape of Wedding Vendor Marketing
26:14 - Understanding the Importance of Listings in Wedding Vendor Success
34:25 - Vendor Visibility and Marketing Strategies
37:49 - Navigating Communication and Avoiding Ghosting
46:02 - The Fast-Paced World of Marketing
Mentioned in this episode:
The TikTok Pro Course is back this June!
Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in.