IT’S NOT CLOCKING TO YOU THAT HE’S STANDING ON BUSINESS!
Everyone, stay calm, this is not a drill. We’re finally getting a new Justin Bieber album!
Bieber is gearing up to drop his seventh studio album, ‘Swag’, this coming Friday, and the buzz is already popping off across social media and international billboards.
Set to be released via Def Jam Recordings, the comeback follows his 2021 record ‘Justice’.
In recent days, striking billboards displaying the word “SWAG” alongside a black-and-white image of a shirtless Bieber have appeared in major cities - from Los Angeles to Reykjavik, Iceland, and even in Times Square, where the entire 20-track listing was revealed.
Bieber himself has been teasing fans on Instagram with teasers of the upcoming tracks.
The album was recorded over the past two years, with creative sessions held in both Iceland and Los Angeles.
He’s teamed up with collaborators like Carter Lang, who wrote SZA’s number one hits ‘Drew Barrymore’, and ‘Kill Bill’, as well as, Australian singer Eddie Benjamin, and DJ Tay James who wrote a few of Bieber’s songs from previous albums such as ‘Right Here’ and ‘Trust’.
‘Swag’ features guest spots from rappers Gunna, Sexyy Red, and Cash Cobain.
Naturally, fans took to Insta to share their excitement.
“He better have a song titled ‘Standing on Business’, one person wrote.
Another said: “Most of his fans thought he was going through something when he was just cooking in the studio.”
But my fav quote has to be from his wife, Hailey Bieber: “Is it finally clocking to you f*** losers.”
This album also marks a new era for Biebs - it’s his first full-length release as a dad, following the birth of his son, Jack, last year. And ends his recording hiatus since ‘Justice’.
According to sources like The Hollywood Reporter, ‘Swag’ officially drops Friday, July 11, 2025.
Check out the reported tracklist for ‘Swag’ below:
All I Can Take
Daisies
Yukon
Go Baby
Things You Do
Butterflies
Way It Is
First Place
Soulful
Walking Away
Glory Voice Memo
Devotion
Dadz Love
Therapy Session
Sweet Spot
405
Swag
Zuma House
Too Long
Forgiveness
All I can say, as a fellow Bieber lover, is… FINALLY!!
The album title alone is giving ‘Journals’ and ‘Believe’ energy, which, in my opinion, is Justin’s best era of music. That soulful hip hop and R&B vibe is completely unmatched, and I know fans are amped to see what comes next.
